As a representative of the MetroHartford Alliance and the Hartford Chamber of Commerce, which are focused on business development and expansion, I’m encouraged by the information we’re hearing here today.
One of the ways we recognize success in our region is by celebrating the resiliency of businesses that are thriving despite the pandemic.
COVID-19 has created new challenges—and new opportunities for businesses throughout our state. I want to shine a light on our restaurant industry, which exemplifies innovation and is adapting to customers’ changing needs.
Family-owned Aurora’s Bakery just opened this month. These first-time business owners jumped on the opportunity to meet the needs of the local Guatemalan community by providing authentic food right here in Hartford. Now, people throughout the state can enjoy this cultural experience closer to home.
The Place 2 Be fueled business growth, even during the pandemic. They leveraged their edgy branding and strong social media presence while adapting their already unique experiential dining. They also began offering takeout and delivery for their infamous brunch box. With these strategies, they were able to open a second location in Hartford and they’re expanding into West Hartford.
Before COVID-19, Parkville Market was on track to open a 20,000 square ft food hall with communal dining and events. They quickly shifted and put extra safety efforts in place with outdoor pick-up windows and courtyard dining. So much work went into creating and opening this space. We’re grateful we now have Connecticut’s first food hall, featuring 23— and counting— international food vendors.
These are just three examples of dynamic business growth in Connecticut—and the Hartford Chamber of Commerce supports businesses like these every step of the way. The MetroHartford Alliance has a broad and powerful regional voice that amplifies our Chamber’s efforts, extending the reach of Hartford businesses past city limits into our region and state.
We will continue to support business growth and expansion, building on the positive momentum here in Connecticut.