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‘DID YOU KNOW?’ Connecticut Health Council Launches Awareness Campaign

Did You Know posters on displayCaption: The Connecticut Health Council’s “Did You Know” posters are on display at the Legislative Office Building in Hartford through the end of January.

Hartford, Conn. (January 11, 2016)
– The Connecticut Health Council has launched a “Did You Know” campaign designed to raise awareness of the importance of the health sector as an economic and employment driver in the State.   

The campaign officially began last Wednesday with the installation of a series of posters at the Legislative Office Building in Hartford to share key industry facts with state legislators and staff. It also includes print, broadcast and digital marketing, social media alerts and thought leadership content to be published during first quarter 2016 and beyond.

“Connecticut's health sector already comprises over 20,000 employers and 266,000 employees, and it is one of our State’s fastest growing employment categories,” notes Connecticut Health Council Executive Director Amy Cunningham. “In addition, we are home to a truly unique and innovative industry mix that includes not only health insurance, healthcare and pharmaceuticals but also biotech, medical technology and advanced manufacturing."

The “Did You Know” posters will remain on display in the cafeteria entry and in the lower (south) concourse at the Legislative Office Building at 300 Capitol Avenue through the end of January 2016. They will also appear at various health sector events throughout the year.

To learn more about the “Did You Know” campaign or to download printable versions of the posters and other content, please click here. For real-time campaign updates, follow the Connecticut Health Council on Facebook and Twitter.

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Selected Facts from the 'DID YOU KNOW' Campaign
The healthcare sector in Connecticut has grown 12.5% over the past seven years, and now employs 266,400 people.
Source: Connecticut Department of Labor, September 2015.

There are 20,434 registered healthcare employers in the state of Connecticut.
Source: Connecticut Department of Labor, Employer List by Industry, accessed October 2015.

Connecticut’s healthcare sector generated $29.6 billion in estimated total before-tax revenue in 2012.
Source: U.S. Census Bureau.


About the Connecticut Health Council
The Connecticut Health Council, founded in 2012 by the MetroHartford Alliance, is an association of health sector leaders who work together to promote Connecticut as a center of health excellence and the state’s health sector as a primary driver of economic and employment growth. The Council fosters collaboration, education, entrepreneurship, and networking among leaders of for-profit and non-profit entities within the health sector. To learn more, visit www.cthealthcouncil.com

Media Contact:
Brian Boyer, Vice President of Communications, Marketing, Media and Public Relationsww
860.728.2290
bboyer@metrohartford.com